Geneva Gifts was established in the 1950's. It slowly evolved from a simple souvenir store into a souvenir and gift store. In 1976, Don and Marilyn Ketchpaw purchased the store from its original owner. Their daughter Melissa began working beside her parents at the young age of 13. In 1989, Melissa and her husband Michael purchased the store from her parents. The store by now had grown into many more areas of the gift industry. In addition to gifts, Geneva Gifts began making it own Cream & Butter fudge in 1983. We are capable of making over 100 different flavors of fudge in our little store, but at least 30 flavors can be found in the store on a regular basis.

Thirty-One years later, Melissa can still be found behind the counter helping her customers. She and her staff are still making the wonderful homemade fudge that Geneva Gifts is now famous for. Customers come back several times a year for the "best fudge in town." Now you can get the same great fudge as our customers have been by simply ordering through our secure web-site. It's simple, fast, and delicious!

Geneva Gifts has remained true to its original purpose. A place for visitors and locals alike to find great souvenirs, unique gifts, jewelry, toys, t-shirts and a friendly staff. We pride ourselves in finding the right mix of products to keep our customers returning year after year. Geneva Gifts is so much more than a souvenir and gift shop.

Since almost the beginning, Minnetonka Moccasins have been found in the store. Minnetonka is no longer just a moccasin company. They also produce a great line of summer sandals, comfy slippers, warm boots and great cowboy hats. Geneva Gifts carries sizes for all ages. Minnetonka Moccasins are the best moccasins around and are available though the store, by mail-order or here on our secure web-site.

After celebrating our 30th Anniversary as a family-owned business, in Sept 2006, we did a much needed remodeling of the store. We closed up shop for 2 1/2 weeks in Feb. 2007 and updated our look. A new fudge kitchen and register area was created, along with brighter lighting, new carpet and flooring. Painting and cleaning up finished the project. We were proud to re-open our "new store" to the public on March 3, 2007. Our new look called for new products and those can be found mixed in with all the favorites from years past.

Fudge is not the only treat Geneva Gifts sells. Famous Jelly Bellys and other bulk candies line the wall as soon as you walk in the door. Over 50 flavors of Jelly Bellys can be found as well as such favorites as, Gummie Bears, Sour Watermelon Slices, Blackberries & Raspberries, Licorice, and Swedish Fish. You can find your favorite flavors of Jelly Bellys here on our secure web-site or stop in to see the vast selection for yourself.

Our web-site is only an extension of what you will find in our store. We have added a few of our other lines to the site such as, Annie Oakley Fragrances, Giant Pez Dispensers, Scramble Squares Puzzles, and Hog Wild Benders. Stop by again to see what future additions we add to our site or better yet, stop in our store to see all that we have to offer.

We would truly love to have you visit us here in beautiful Lake Geneva, Wisconsin. We are open 363 days of the year, closing only on Thanksgiving Day and Christmas Day. Hours vary with the seasons, so call before you visit. If you can't come and see us, we are still glad you found the time to browse our web-site.


Thanks for visiting!
Melissa & Michael Reuss

© 2001-2007  Geneva Gifts  150 Broad Street   Lake Geneva, WI  53147  877-385-8049 (Toll Free) 262-248-6756